Explore your Freedom – Combatting Loneliness
8th August 2014
We have recently started an Explore Your Freedom advertising campaign in the Yorkshire Post’s weekend magazine. The reason being is that we’re passionate about encouraging and helping the elderly and disabled to enjoy their surroundings and live as full a life as possible.
A report was recently released by Friends of the Elderly looking at the landscape for loneliness amongst older people, in the next 5, 10 and 15 years (see full report here). The key facts they found were:
- Over five million older people in the UK are affected by loneliness, with more than a million saying they often feel lonely.
- Being older is a crucial predictor of loneliness – demographic change alone will drive up the number of lonely older people in the UK by 40 per cent in the next 15 years.
- There is a strong connection between low contact with family members and loneliness – contact with children is especially important.
- There is a strong link between having low levels of income and being lonely – older people in poverty suffer lower frequency of social contacts.
- Technology has the potential to make a positive impact on loneliness, but by 2030 10 per cent of older people will still not have a mobile phone or use the internet.
Friends of the Elderly are encouraging everyone to Be a Friend as everyday interactions have been proven to combat loneliness. We’re fully supportive of this campaign and that’s also a reason for our advertising campaign, because we want the less abled to be able to explore their freedom. We have a wide range of mobility products to support various needs. We specialise in reconditioned stairlifts which offer value for money for those that can’t afford or don’t need a brand new one. Find out more here.
If you want to discuss further, join us on Twitter @A1Stairlifts1 or Facebook .